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Guest of the Week (8/11/17): Jeremy Burton, Dell Technologies Inc.

Guest of the Week (8/11/17)

Jeremy Burton, Chief Marketing Officer, Dell Technologies Inc.

Congratulations Jeremy! You are theCUBE’s Guest of the Week.

Dell’s privatization in 2013 and $67 billion merger with EMC has been a four-year epic, running longer than many television series. The newly branded company that emerged — Dell Technologies Inc. — now stores more than half of the mission-critical data in the world, according to Chief Executive Officer Michael Dell. And the company has recently returnedto the Fortune 500 list as one of the top 50-largest companies in the U.S. (ranked 41st this month).

Dell’s transformation from a PC hardware supplier with its own direct channel to a new entity represented by a growing set of channel partners offering storage, Hyperconverged Infrastructure products and a portfolio of enterprise services has been closely observed by the IT industry. For Jeremy Burton (pictured, right), chief marketing officer for Dell Technologies, it’s a saga he’s more than happy to tell.

“Dell Technologies is a family of brands; that’s the approach that we’re taking. We want to make sure that our people understand that Dell Technologies is maybe not what you thought Dell was as it evolved,” he said.

Burton spoke with Stu Miniman (pictured, left) (@stu), host of theCUBE, SiliconANGLE’s mobile livestreaming studio, during the recent WTG Dell EMC Users’ Group in Boston, Massachusetts. They discussed Dell Technologies’ enterprise solutions, an expanding channel partner network, the importance of anticipating future tech trends and challenges facing IT shops today.

Read more about our Guest of the Week here.

Follow Jeremy on Twitter (@jburton), and check out more of SiliconANGLE’s and theCUBE’s coverage of the WTG Dell EMC Users’ Group event.

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